community mainstreaming associates

CMA partnered with MA Impact Partners (MAIP) to clarify its fundraising direction and build a data‑driven roadmap that turns vision into action. Through a customized engagement focused on deep discovery and strategic planning, MAIP delivered a 12‑month Strategic Fundraising Plan and a comprehensive Diagnostic Assessment that equipped CMA to pursue ambitious revenue goals with clarity and confidence.

Organization Snapshot

Based in: Nassau County, Long Island, NY
Sector: Disability Services & Community Inclusion

how we helped

✓ Strategic Planning
✓ Fundraising Assessment
✓ Messaging & Case Development
✓ Leadership and Team Training

the background

CMA provides residential and community‑based programs that empower adults with intellectual and developmental disabilities to live independently and thrive. Entering 2025, CMA relied heavily on special‑event fundraising yet needed to secure $500,000 (stretch $1 million) in philanthropic support to sustain and grow its programs. Leadership recognized that siloed systems, an aging donor base, and unclear roles were stalling revenue growth.

The Challenge

  • Fundraising remained event‑driven and reactive, with no structured donor pipeline or stewardship cadence.

  • Leadership & board roles were undefined, limiting major‑gift cultivation and strategic oversight.

  • CRM data (Network for Good) was under‑utilized, hindering segmentation, reporting and moves management.

THE SOLUTION

  • Diagnostic Interviews & Data Audit – MAIP interviewed leadership, board and development staff, scoring CMA across four fundraising‑health pillars (Case, Pipeline, Leadership, Infrastructure).

  • Strategic Fundraising Plan – Built a 12‑month roadmap linking mission priorities to revenue targets, complete with tactics, KPIs, and a gift chart visualizing 24 gifts needed (top gift $100k).

  • Roles & Governance – Clarified development team responsibilities and drafted a Board Fundraising Activation Plan with low‑lift introductions and stewardship expectations.

  • Infrastructure Quick Wins – Streamlined donor‑data hygiene rituals in NFG and established a central pipeline tracker with last‑touch & next‑step fields.

The impact

  • Strategic Clarity – CMA now has a numbers‑backed plan that shows what to raise, when to raise it, and how to get there for the first time.

  • Unified Team & Board – Defined ownership and timelines improve accountability and unlock board networks for major giving.

  • Operational Readiness – Immediate CRM hygiene and dashboard templates give the team real‑time visibility into pipeline progress.

  • Confidence to Grow – With clear milestones and collateral underway, CMA can focus on cultivating transformational gifts instead of guessing next steps.